Group Account Director @ OmniPERFORM
My goal is helping brand managers and marketing directors to achieve their business results. I do that by translating their goals in specific objectives throughout every brand touchpoint.
Being in charge of campaign coordination, I am in the position of making sure every planned action is implemented, optimized and delivers the desired outcome.
Having the chance to work with OmniPERFORM technology, we manage to deliver outstanding campaigns that challenge the way that nowadays advertising works.
KPIs focused Communication
Media | Performance Marketing
Data & Web Analytics & CRO
Worked with clients in the following industries:
FMCG (beers & still drinks)
Home & Deco
Banking & Insurrance
- Corporate Communication and Brand Management Master’s Program @ Școala Națională de Studii Politice și Administrative, Bucharest – 2014 – 2016
- Marketing Faculty at the Bucharest University of Economic Studies, 2011-2014
- “Alexandru Lahovari” National College, Rm. Vîlcea, 2007-20114
- Group Account Director @Omniperform – July 2020 – present
- Client Communication & Campaign Coordinator @Omniperform – Mar 2016 – Jul 2020 (3y 5months)
- Traffic Manager of Media Resources and Media Suppliers, PPC Specialist & Account Manager @ The Masterplan Agency (1y 6 months)
- Marketing Specialist at NutriShape – Coaching Nutrițional Jan-June 2014 (6 months)
- Promotional Materials Development Associate at JTI Romania 7th July – 10th September 2014 (10 weeks)
- National PR Coordinator at Alianța Națională a Organizațiilor Studențești din România – Universități de Vară pentru Elevi, Bucharest – March 2014 – August 2014 (5 months)
- Head of Sales & Partnerships Department at Asociația Studenților în Contabilitate și Informatică de Gestiune – 10th July 2013 – 9th July 2014 (1 year)
- Marketing Intern at E&Y Romania, February 2013 – March 2013 (2 months)
- Partners Consultant at Asociația Studenților în Contabilitate și Informatică de Gestiune, Bucharest – October 2012 – July 2013 (9 months)